Today I’m going to address driving new phone calls from web advertising. At ProfitFuel, this is ALL we think about. We care deeply about our customers and we really want them to get the most amount of value they can possible get from our service. This typically means good rankings, but more importantly good phone calls that turn into new business.
We do a lot to try to encourage people to call our advertisers. We sign them up to the Outrank.com product, which gets great exposure on the local search engines. People will end up ranking for terms that will drive them good traffic. We work hard to ensure that this traffic is turned into phone calls by making clear calls to actions on our client’s websites. We also make sure their ad gets posted all across the web, on relevant internet yellow page directories, etc. This type of exposure is critical to the success of a small business trying to advertise online. Now that we have thousands upon thousands of customers, the testing we can do to really figure out what works for people is amazing. I really do wake up every day and think about the customers we’re helping and I think about ways we can help them even more.
This is a personal post not written on behalf of ProfitFuel. These are my own opinions.
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